While photos are a given for real estate marketing, video can take your listing or agency to the next level. Adding content videos to your marketing material can increase the click through and conversion rate. They can also drive more organic traffic and generate more social shares than image and text posts.
Whether you want to highlight the expansive acreage of a highly sought after property through real estate drone videography or showcase your team of qualified investment property agents with a commercial real estate company video; implementing this strategy on your website, or for listings and marketing strategies, can mean quicker sales and more interest in your real estate company.
Making buyers feel connected to the home is the aim of the game. If they’re not connected, they’re not buying.